Shanmuganand Sivaraman

Shanmuganand Sivaraman

Principal Consultant
Infosys Limited

Shan is a Lean Agile DevOps Consultant and an AI enthusiast having 24+ years of IT experience as a continuous learner, change agent and improvement advocate helping Fortune 100 clients succeed in their Enterprise Transformation journey.

Session Title

Product vs Customer Centricity - The Balancing Act.


Session Overview

In the competitive landscape of today's market, businesses must prioritize either product or customer centricity to achieve success. While both approaches have their merits, understanding the nuances between them is crucial for making informed decisions. Shan would give an overview on this concepts and share his practical experience applying these with a balanced approach with his clients.